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Maximizing Healthcare Supply Chain Visibility Through Content and Ad Campaigns

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The global digital market is growing relentlessly. Securing consumers and audiences is increasingly tough. Businesses in the healthcare supply chain are not exempt from this. 

As a healthcare supplier, you need to maximize your healthcare supply chain visibility not just by providing high-end products and services, but by marketing medical distributions and medical sales through campaigns that appeal to your customers. 

In this digital era, there are various ways to market your business. Seeing that the healthcare industry expends three trillion dollars per year, it is essential for you to stand out in the competition.

Now and then, a healthcare organization succeeds in providing stellar campaigns that reach its audience. They attribute it to good content and ad campaigns. 

But what exactly are these two components?

Content Campaign vs. Ad Campaign

A well-defined marketing strategy can have positive long-lasting effects on a company, but this includes properly planning and executing content and ad campaigns. 

Healthcare marketing can be tricky, but through these two strategies, you might just start your new campaign. 

Content Campaign               

A content campaign is an aspect of a digital marketing initiative. It is a goal-oriented content strategy that creates and distributes valuable content through blog posts and videos. 

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Alt-Text Infographic showing the content marketing pyramid
Source: Curata.com

It is important to note that a content campaign differs from a content strategy.  A content strategy is an overall plan for all the marketing efforts in a business. Implementing a content campaign without a content strategy will never help you reach your goal. 

A content campaign with a good content strategy can be launched over a period of a few months, depending on its scope.

Blog posts and videos are not the only examples of a content campaign. In fact, the strategy can be as big as creating and maintaining eBooks, webinars, best practices guides, and online tools for a variety of topics such as a lab, the flu,  a diagnostic test, physician office supplies, and more in the healthcare industry.

It is quite easy to develop your content marketing campaign with a solid framework.

Here are a couple of quick steps in formulating your content campaign:

  1. Find Your Goal: It is vital to starting the campaign that you lay down the groundwork for why you are creating it. The key to finding and defining your goal is to make it specific by putting context around the reason.
  2. Identify Your Audience: You must determine whether your audiences are prospects or current customers. Through good research, you can root out the factors that influence your audience’s buying behavior and maintain a connection with them. 
  3. Choose Relevant Topics and Identify Keywords: There are a lot of tools you can use in choosing relevant topics such as Google Alerts and Quora. Identifying keywords that are connected to your chosen topic can help the audience find your content. Keyword clustering can be used in a content campaign by selecting a group of keywords that are all related to the pain point you are addressing. 
  4. Distribute Your Content Campaign: Content is a common resource but when handled creatively and properly, it can be a very powerful part of your marketing strategy. One effective promotion plan that yields results is integrating the PESO (Paid, Earned, Shared, and Owned Media) model in your campaign.

Ad Campaign        

Advertisement campaigns, in its simplest definition, are specifically designed strategies distributed in a form of paid media.  

It is a digital marketing strategy that aims to promote content, increase brand awareness, boost sales, and improve communication within a specific market.

Online ad campaigns are one of the most effective ways for marketers, especially for businesses in the healthcare industry, to expand their reach, find a new audience, and branch out their revenue streams. 

Ad campaigns are part of the digital market strategies, and it is built around the content marketing campaign and strategy. Therefore, the steps for launching your ad campaign are pretty similar to developing a content campaign—except for tweaking designs and communication to appeal to your customers. 

There are a ton of options to launch your online ad campaign on and here are a few of those: 

  1. Pay-per-click Advertising: Pay-per-click Advertising (PPC), also known as Paid Search, is one of the most effective types of online advertising. Search engines such as Google and Bing allow marketers to advertise on the search engine results page (SERPs). PPC works on a bidding system wherein you select target keywords and compete with other marketers to advertise on the SERP. An advantage of this option is that, as the name suggests, you only pay when users click on your advertisement thus giving you a controllable and measurable channel.
  2. Social Media Marketing: Social media sites like Twitter, Facebook, and Instagram are growing by the minute. These sites present a range of opportunities for marketers to reach their target audience efficiently. Advertisers can modify their ad campaigns to fit their required demographics, from age to location, and maximize results. According to B2B marketers, 50% find social media to be a cost-effective option for launching online ad campaigns due to its relatively low price.
  3. Email Marketing: This is one of the most common and oldest elements of online advertising. Marketers engage in email marketing to sometimes launch email-only campaigns that highlight time-sensitive offers or content and in other times for complementing digital marketing channels.

Why You Need Both to Succeed in Healthcare Marketing

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Source: Neil Patel 

Content marketing strategies are at the heart of a good healthcare supply chain. 

Whether you are in group contracting, a medical distribution rep, or a healthcare supplier, the digital world is ever-growing, and understanding content and ad campaigns ensure visibility. 

Content campaigns help you meet your audience in their journey and encourage actions. Ad campaigns help deliver these messages to such an audience and ensure that you are visible to them. 

If you are looking to expand your reach and increase your patient connections, you must implement both campaigns in your content strategy. Moreover, you can also promote significant medical services and enhance the patient experience from valuable content. 

Implement Content and Ad Campaign in Your Healthcare Business 

Behind great healthcare marketing, is a wealth of valuable resources, through content and ad campaigning that connects companies to their audiences. It is essential to keep up with the trends of technology and digital marketing. 

Share Moving Media is dedicated to assisting healthcare suppliers in understanding the marketplace of the healthcare industry.  

Contact us today to know more about implementing content marketing strategies for maximum visibility and results. 

5 Insider Tips to Get Valuable PR for Healthcare Product Launch Campaigns

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To compete in the marketplace and stay ahead of the competition, companies must foster an environment of innovation based on collaboration. New products keep current audience members engaged, attract new customers, and help establish companies as leaders in their field. Working together to develop new ideas builds morale and leads to corporate success. Approximately 78% of managers who make collaboration a priority in their company see low product failure rates.

Launching a new healthcare product is big news for your business and the community at large. The key is to spread the word with an effective public relations strategy so people know about it. In today’s world of digital marketing, there are more ways than ever to reach a broad target audience and promote the launch of your new product. PR for a healthcare product launch is relatively easy, highly effective, and completely necessary.

Why is PR Especially Important for Healthcare Suppliers?

PR (public relations) is more than raising awareness about a new product launch. It’s about delivering the right message that helps to build a strong brand reputation. An effective PR strategy can instill trust among followers by establishing brand credibility and solidifying a company’s reputation. Articles and press releases can drive traffic to the company’s website for the opportunity to increase conversion rates. As a result, PR can help strengthen a company’s online presence.

All of these are instrumental in the success of any business, but especially so for companies in the healthcare supply chain. The medical industry is constantly changing, from advancements in technology to medicinal discoveries to governmental regulations. People regard their healthcare very seriously, and they need to feel they can trust their healthcare suppliers.

A strong PR campaign keeps consumers in the know about industry trends, company updates, and product launches. PR helps gain the community’s confidence and enables people to feel comfortable doing business with your healthcare company.

5 Tips to Get Valuable PR for Your Healthcare Product Launch

The key to spreading the word about your new product launch is to reach people where they are. You must set a solid foundation for your PR campaign. The average person spends nearly 7 hours a day on the internet, so an effective PR campaign should include a digital marketing strategy. However, some people prefer to conduct business in person, so your PR strategy should include a multi-faceted approach as well. Here are five tips to get valuable PR for your new healthcare product launch.

1. Distribute a Press Release

The obvious first step when announcing a new product is to draft a press release. This document should include essential details like date, location, and who to contact for more information. Press releases should follow a uniform format to meet industry standards, which makes them easier for media contacts to work with. What you may not have considered is where to send this release.

In addition to local media outlets, you should submit your press release to your trade publication media contact. These publications are good for helping with for content ideas, and most would be glad to share the news about a ground-breaking product that could serve association members. See about giving an interview to discuss the product, the research behind it, and its anticipated impact.

Part of a trade association’s mission is to provide educational opportunities to its members. This article could be just the thing to fit the bill.

2. Give Something Away

Everyone loves a free gift. In order to generate buzz about a new product, you need to plant a seed of interest in your audience’s mind. Offer to give something away in correlation with your product launch. It could be a free sample of the product itself, a piece of the material used in its construction, or a coupon for a discounted purchase.

If you can get a small group of people interested in your product, they will become your megaphone. They’ll share your information and help spread the word about your launch with their contacts. This helps to broaden your reach exponentially and gains awareness about your news.

3. Grab a Partner

If your new product complements the offerings of another company in your industry, consider partnering together to gain more visibility. A mutually beneficial partnership can expand the reach of both companies, as you’ll attract each other’s audience and help establish yourselves as leaders in your field. It can also help solidify your reputation as a company that cares about your customers.

By eliminating a sense of competition, your partnership strengthens your brand image and encourages people to entrust their business to you. You also develop a good relationship with other businesses in your field and can become resources for each other down the road.

4. Attend Events

Live events are an effective way for people to talk to you face to face about your product and get a close firsthand look. Attend your industry trade show and hold a panel discussion. Give a demonstration, allow people to handle the product, and lead a question and answer session to address any questions or concerns. In addition to creating excitement and awareness about your product, you can also get instant feedback from people on the initial launch of the product.

This candid information can be helpful in not only determining what is or isn’t working with the product itself. It can provide insight into your packaging as well as your marketing efforts. When you know what your audience is looking for, you can shape your campaign to meet their specific needs.

5. Create Videos

Videos are an effective way to generate brand awareness in an engaging way. Not only are videos fun and eye-catching, but they also give people a firsthand look at how a product works without having to leave the comfort of their computer screen. Videos are also highly shareable, so they’re great for social media posts.

A video can feature you or your team discussing the new product launch. It could use hired actors to demonstrate a real-life scenario of who would need your product and how it would impact them. Or it could simply be a slideshow presentation highlighting the key points of your launch.

Develop an Effective PR Campaign That Yields Results

Whether you’re in hospital purchasing, hospital distribution, or medical sales, a new product launch can be highly beneficial for your business. Creating an effective PR campaign is essential to spreading the word and getting you the visibility you need for sales growth and success.

Contact us today to discuss a PR campaign that raises awareness, drives traffic, and closes sales for your healthcare supply business.

5 New Diagnostic Tests for Patient Experience Optimization

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Patient experience is essential to the success of businesses within the healthcare supply chain. Assessing a patient’s journey to ensure a positive experience is important to quality lead generation and revenue growth. After all, people who receive treatment that meets their specific needs and preferences are likely to become loyal patients who spread the word about their experience. This expands the reach and helps drive more business to the healthcare provider. 

As healthcare professionals analyze their services, they must evaluate their diagnostic tests for patient experience. By assessing these tests, medical professionals eliminate unnecessary procedures and provide the most positive patient experience possible.

What is Diagnostic Testing?

When a patient has a medical concern, physicians use diagnostic testing to rule out and confirm various ailments and determine their progression. Diagnostic tests and tools guide physicians in developing a treatment plan and measuring the treatment’s effectiveness.

Some diagnostic tests are invasive, where tools are inserted into the body, as in: 

  • Biopsies
  • Blood samples
  • Colonoscopies
  • Endoscopies

Sometimes invasive procedures are the only way to access the information needed for doctors to diagnose a medical issue. Alternatively, they can use non-invasive diagnostic tests, where it is not necessary to penetrate the skin to diagnose. 

Common non-invasive diagnostic tests include:

  • MRIs
  • X-rays
  • Basic eye exams
  • Mammograms
  • Sonograms

Non-invasive testing typically requires equipment that creates pictures of soft tissues, organs, and bones.. These images let doctors know if more invasive steps are required to diagnose the issue.

Like any medical procedure, diagnostic testing is subject to inaccuracies, cost, risks, and benefits. That’s why it is  important to evaluate testing procedures and streamline processes to ensure patients have positive experience.

5 New Diagnostic Tests for Patient Experience 

A closer look at which diagnostic tests are issued and how they are conducted can help doctors meet the medical needs of their patients while avoiding excessive costs, saving time, and minimizing risk. All of this helps to provide an improved patient experience. Here are five new diagnostic tests for patient experience optimization.

1. COVID-19 Rapid Diagnostic Tests 

While people wait to receive their COVID-19 vaccine, accurately and quickly diagnosing the virus is critical in minimizing its spread. Two new rapid diagnostic tests have been developed for people to detect COVID-19 variants and differentiate from illnesses with similar symptoms.

Much like an at-home pregnancy test, these COVID-19 rapid tests use commercial reagents for nucleic acid detection. The first test can be conducted in the comfort of one’s own home and results are revealed in roughly an hour. The second test uses the same sample but must be analyzed by a professional. 

These new tests are more convenient, more comfortable, and produce results more quickly than previous COVID-19 diagnostic tests. They would certainly improve the patient experience. Scientists are currently seeking licensing for release of these diagnostic tests to the public and healthcare professionals alike.

2. Microneedle Patch with Fluorescent Nanolabels 

Blood draws are one of the most common diagnostic tests conducted by healthcare professionals. Unfortunately, they can be inconvenient, painful, and are difficult for patients who can’t handle the sight of blood. A new alternative is a microneedle patch covered in fluorescent nanolabels that detects protein and antibodies in the interstitial fluid that exists between cells.

Microneedle patches are covered in tiny needles that only penetrate about 400 microns deep into the dermal layer of skin. They don’t touch sensory nerves, so they don’t cause any pain. Although antibodies in interstitial fluid are generally low in concentration, the fluorescent nanolabels boost the detection and make them easier to identify.

For patients who dread having their blood drawn, microneedle patch diagnostic testing can be a preferred option. It is  painless, convenient, and yields reliable results.

3. RESP Lung Monitor 

Monitoring lung sounds is an important step in diagnosing numerous respiratory issues. RESP, a new device developed by Strados Labs in Philadelphia, is a wearable technology allowing healthcare providers to monitor their patients and track data remotely.

RESP adheres to the chest and listens for lung sounds like wheezes and coughs. Data is recorded and stored remotely, and physicians can  access the information at any time. Sound editing can eliminate outside noise, accurately track lung sounds, and reveal trends and patterns in the lungs’ performance. 

Patients don’t have to make multiple trips to their doctor’s office for assessment or monitoring. They simply wear the non-invasive device and go about their daily routine. It’s a convenient way to monitor lung health and track medical progress.

4. VitalSight Remote Patient Monitoring 

Although annual check-ups only occur once a year, they are fairly inconvenient. Patients have to take time off from work, navigate traffic, and sit in a waiting room with potentially sick people before they’re even seen by a doctor. A new diagnostic test created by Omron allows doctors to monitor their patients remotely.

VitalSight is a system that connects Omron’s weight scales and blood pressure monitors to an EMR through a special hub. Patients simply plug in the wireless hub to a power outlet and they can measure their own data from home. All readings are recorded, routed to their medical records automatically, and reviewed by healthcare professionals. Any abnormal results send an alert to staff for a follow-up.

Remote patient monitoring is easier for patients as it doesn’t disrupt their daily routine. They can still receive the same great care from the comfort of their own home.

5. BIOMONITOR IIIm Cardiac Monitor

The BIOMONITOR IIIm injectable cardiac monitor (ICM) has been on the market for a while, helping cardiologists remotely diagnose cardiac issues. The ICM now features a Vital Data Sensor that measures body temperature and can detect signs of fever. This is important for cardiac patients who are at a higher risk for infection and who have a harder time recovering from systemic illnesses. 

Recognizing the onset of fever can indicate early signs of infection which helps patients receive treatment sooner. Remote monitoring also minimizes in-person contact. This protects these at-risk patients from possible illnesses. The ICM with Vital Data Sensor is a diagnostic test that brings ease and comfort to the patients who use it.

Send the Right Message with a Professionally Developed Marketing Strategy 

Whether you’re in medical sales or hospital distribution, your products and services play a vital role in the overall patient experience. Let your customers know you’re ready to help. Share Moving Media is a full-service media and content company that helps healthcare businesses reach their marketing goals.

Looking to help your customers maximize their patient experience? Contact us today to develop an effective marketing strategy that can help increase your market share. 

Why Trade Publishers and the Industry Need to Join Hands to Revive Sales in Healthcare

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The healthcare industry has seen big shifts in recent years. Legal, compliance, and regulatory changes have impacted how healthcare suppliers operate. Technological advancements are changing the face of healthcare procedures, but possibly the greatest impact on the healthcare industry is the advancement of the internet.

Now, people have access to infinite information. They can do their own medical research and are less dependent on medical salespeople. As a result, healthcare sales are on a downward trend. Industry professionals, like hospital suppliers and those in medical distribution, need to rethink their marketing strategy and find new ways to reconnect with their audience and reach them with meaningful information. 

The answer may lie in trade publications. It’s time for trade publishers and the industry to work together to revive sales in healthcare.

Why Trade Publications are an Invaluable Marketing Tool

Trade publications are a reliable source of information, and people trust their authority and reputation. These magazines provide education, expert knowledge, and thought leadership to keep readers informed and knowledgeable while helping to solve business challenges. From industry announcements and press releases to case study findings and opinion columns, trade publications offer multiple benefits to their readers.

With the vast accessibility of the internet, many people prefer to read their information online. Trade publications have been able to remain current by adapting to meet consumer’s needs and deliver the same useful resources through digital distribution. 

Some readers will dispute that paper publications are a dying breed and continue to prefer hard copy formats. In any case, trade publications are an invaluable marketing tool in many ways.

To connect with your audience, you need to understand them. Identify the challenges they face, find out what answers they’re seeking, and see where their interests lie. An effective way to gain this knowledge is to read the same materials they’re reading. See what they’re learning about and use that information to create effective marketing campaigns that address their concerns and pique their interests.

More than content distribution, trade publications facilitate engagement among the healthcare community. They provide online forums, content libraries, virtual networking opportunities, and downloadable resources. Industry workers who become involved with these things themselves can build a relationship with their audience while gaining a deeper understanding of their needs and wants. All of this can help generate leads and increase sales growth. 

4 Reasons Why Trade Publishers and the Industry Should Join Forces

Trade publications are especially beneficial to the industry because they raise awareness, boost name recognition, increase visibility, and help to gain credibility. Not only should industry leaders read these publications, but they should also consider contributing articles, editorials, and purchasing ad space in them. Here are 4 reasons why trade publishers and the industry should join forces to revive sales in healthcare.

1. Lead Generation 

Trade publishers are distributing their materials to a highly targeted audience. By contributing to these publications, you’re getting your company name in front of new viewers you haven’t yet reached. With the information you’ve gained from following what readers are discussing in forums, you can develop authoritative content that answers their questions meets their needs.

Not only will you broaden your reach, but you may also have readers contact you on other platforms to connect and discuss your thoughts further. This kind of engagement enables you to develop a relationship with your new-found audience and helps with lead generation.

2. Position Yourself as an Industry Expert

By nature, trade publications are reputable sources delivering trustworthy information. When industry professionals develop content that appears in these publications, readers perceive them to be equally trustworthy. The more meaningful and useful content you get published, the more you position yourself as an industry expert. As people begin to associate you with valuable, knowledgeable information, they’ll begin to look to you for answers and insight.

Company decision-makers read these articles. As they see your name more and more as a trusted resource, they’ll be inclined to contact you directly for possible business opportunities.

Additionally, your trade association may take notice of your content and consider you for in-person opportunities. Serving as a discussion panelist, a forum monitor, or even a keynote presenter would get you in front of more people for even further brand awareness. All of this leads to potential sales opportunities.

3. Stand Apart from the Competition 

Trade publishers are always looking for content to fill their pages. Through articles and advertising, they provide several opportunities to set yourself apart from your competition. After all, if you’re not appearing in these magazines as a contributor, chances are that your competition is. Even if you don’t have research findings or editorial content to contribute, consider taking out an ad. 

Publications provide opportunities for heightened visibility. Do what you can to get your name in front of readers and attract prospects before they turn to your industry competitors. By standing apart from your competition, you increase the chance of gaining new customers and boosting sales.

4. Drive Company Efforts

Trade publications provide a means to highlight your team’s achievements and industry successes. Not only does that strengthen readers’ perception of your organization and drive traffic to your team—it gives a morale boost to the people in your company and solidifies the trust of your stakeholders. When people are proud of the work they’re doing and believe in the company they work for, they have more drive to continue to succeed.

Publicizing your company’s leadership is good for business development and provides materials that are helpful for sales efforts. When you can present prospects with featured industry articles touting your company’s strengths, you build credibility with your client base and earn their trust for purchase power.

Share Moving Media Can Help You Join Hands

Healthcare professionals that want to revive sales in the industry should partner with trade publishers to develop quality content that’s visible, targeted, and generates leads. Share Moving Media is a full-service content company that helps healthcare professionals increase market-share through articles, blog posts, and publications. We understand the importance of developing meaningful content and providing training and educational opportunities to help businesses grow. 

To learn more about how we can help you revive healthcare sales, contact us today.

4 Women Leaders in Healthcare Who are Changing the Face of the Industry

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Historically, healthcare has been a male-dominated industry. 

Decades ago, women had limited educational opportunities, couldn’t work outside the home as it wasn’t socially acceptable, and openly discussing women’s health was considered taboo.

Now, as social norms have changed, more women are seeking a career in the healthcare industry. In fact, women currently make up 65% of the healthcare workforce.  

There are numerous ways women contribute to the healthcare industry. Whether practicing medicine, conducting research for scientific studies, or developing technology to benefit healthcare workers and patients, women are changing the face of the healthcare industry.

Four Women Leaders Impacting the Healthcare Industry

As medical doctors, scientists, and professors, women are making significant contributions to the healthcare industry. 

1. Emmanuelle Charpentier

Professor Charpentier is a renowned researcher in microbiology, biochemistry, and genetics. She has completed lab work studying how pneumonia-causing bacteria use mobile genetic elements to adapt its genome. Dr. Charpentier also worked in a skin cell biologist’s lab to study gene manipulation in mammals.

Her experience as Research Associate at the St. Jude Children’s Research Hospital and Skirball Institute of Biomolecular Medicine in New York helped project her career as a lab head and guest faculty at the Laboratory for Molecular Infection Medicine in Sweden. From there, she transferred to Germany, where she became an Alexander von Humboldt professor.

Dr. Charpentier’s experience in molecular studies led her to identify the molecular mechanisms of CRISPR/Cas9 – a bacterial immune system – and repurposing it for genome editing. This discovery has enabled scientists to successfully change the DNA of animals and plants. Charpentier and her research partner, Jennifer Doudna, won the Nobel Prize in Chemistry for this discovery. This is the first scientific Nobel Prize ever awarded to two women. 

2. Maliha Hashmi 

Dr. Hashmi is an expert in strategic planning and healthcare. 

A graduate of Harvard and MIT, she is a leader on many boards and programs for countless corporations, foundations, non-profit organizations, hospitals, and research centers. 

Her outside-the-box strategies bring creative solutions to the healthcare industry. 

Hashmi partnered with the Berkman Klein Center for Internet & Society at Harvard Law School to develop the United Nations World Food Program’s Freerice initiative. This multiple-choice quiz game is a free website and mobile app that lets players donate rice to people in need.

Additionally, Dr. Hashmi has:

  • Engaged in strategic partnership with scholars and world leaders in four continents
  • Served as CEO of an educational consultancy firm in Bahrain
  • Authored several publications for research, corporate, and academic sectors
  • Held executive roles in high-level organizations worldwide and is known globally for her contributions to the health industry

She is currently the Executive Director and Deputy Sector Head for the Health, Wellbeing and Biotech Sector at NEOM. She is also the Deputy Chair of the NEOM COVID-19 Leadership Taskforce, working to find solutions to the global pandemic.

3. Frances H. Arnold 

Dr. Arnold is a chemical engineer and the current Linus Pauling Professor of Chemical Engineering, Bioengineering, and Biochemistry at California Technical Institute. 

Among many awards and honors, she received the Nobel Prize in Chemistry for developing the use of directed evolution to create enzymes. 

Typically, evolution by natural selection leads to proteins that can complete biological duties. These genetic mutations take place over time. Arnold’s directed evolution introduces mutations early in the process. She can use research and data to determine which mutations to apply for a more efficient progression. If it yields positive results, she can optimize it further for even more promising outcomes.

Not only does Arnold’s work benefit people but also the environment. Her directed evolution contributions have helped produce renewable fuels and pharmaceutical products that are more ecologically friendly. 

4. Nancy Howell Agee

As president and CEO, Agee oversees the Carilion Clinic – a $2 billion not-for-profit healthcare organization in Virginia. Under her leadership, the Carilion Clinic went from a group of hospitals to a physician-led integrated clinic. As a result, Virginia Tech partnered with the clinic to develop an allopathic medical school and research institute.

The Carilion Clinic employs over 1,000 physicians and consists of seven hospitals, ranging from small rural to the third largest in the state. The organization also provides the following free services to more than one million citizens across Virginia and West Virginia:

  • Home health services
  • Imaging technologies
  • Pharmacies
  • Surgical clinics

Agee is nationally renowned as an innovative healthcare leader. She’s chair of the American Hospital Association and has been named one of Modern Healthcare’s most influential people.

Create Quality Content with Share Moving Media

From medical sales and hospital purchasing to healthcare supplies procurement and hospital distribution, more women are taking an interest in advancing in the healthcare industry. 

This means your publication’s target audience is shifting. Ensure brand recognition by developing content that resonates with female readers. Share Moving Media is a full-service media company that creates and distributes quality content to increase your market share in the healthcare industry. 

Contact Share Moving Media today for more information about developing your content strategy.